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Digital Marketing Professional

Digital Marketing Professional

Best Digital Marketing Institute

Digital marketing is a marketing process using digital technologies, mainly on the Internet including mobile phones, display advertising, and any other digital medium.

Digital marketing methods becoming more common in our advancing technology. In fact, digital marketing now extends to non-Internet channels that provide digital media, such as mobile phones (SMS and MMS), callback, and on-hold mobile ring tones. In essence this career option is becoming more popular among masses as you can work from anywhere using few gadgets and earn as much as you earns.

Highflyer Animation is the Best Digital Marketing Institute in Bhubaneswar, Odisha. Our latest updated syllabus, experienced Faculties meet the Industry Requirements of the present day.

Course Outline

B01-01 INTRODUCTION TO DIGITAL MARKETING
• Basics of Digital Marketing
• Improving marketing results
• How to find Audiences online
• Digital marketing strategies

B01-02 SEARCH ENGINE OPTIMIZATION
• What is Search Engine
• Search Engine Algorithms
• Keywords Research
• On-page and Off-page SEO
• SEO Site Audits
• Local SEO
• SEO Tools

B01-03 SEARCH ENGINE MARKETING
• Basics of Search Engine Marketing
• Understanding the Profitable Keywords
• Search Advertising process

B01-04 WEB DESIGNING
• Understanding domain name & Extensions
• Web Server & Hosting
• How to Plan good a Website
• Understanding CMS (WordPress)
• SEO Friendly and Responsive Website Designing

B01-05 GOOGLE ALGORITHM
• What is Google Updates
• Google Panda Update
• Recovery from Panda Updates
• Penguin Updates
• How to save website from Penguin Updates
• Hummingbird Updates
• Pigeon updates

B01-06 SOCIAL MEDIA MARKETING
• Social Media Channels
• Social Networking
• Facebook Marketing
• Twitter Marketing
• YouTube Marketing
• Tracking social media campaigns
• Social Media Analytics

B01-07 ADD CAMPAIGN
• PPC Overview
• Elements of Search Ads
• Ad Copy & Ad Extensions
• Campaign Settings
• Bidding, and Reporting
• Conversion Tracking

BO1-08 DISPLAY CAMPAIGN
• What is Display Campaign
• Targeting Methods
• Display Ad Optimization
• Display Success Tracking

BO1-09 E-COMERCE MARKETING
• The Basics of E-Commerce
• Business on the Internet
• Market Research
• Online Lead Generation

BO1-10 CONTENT DEVELOPMENT & MARKETING
• What Is Copywriting
• Writing for buyers personas
• keyword & title research for content marketing
• Writing Messages and Creating Content
• Content Strategy & Challenges
• Blog Marketing

BO1-11 EMAIL MARKETING
• What is Email Marketing
• Process of Email Marketing
• Bulk Email Techniques
• Creating Email Campaign
• Email Analytics

BO1-12 GOOGLE ANALYTICS
• Understanding of Web Analytics & its Benefits
• Reports and Metrics
• Web Data Analysis Guide
• Cookies Vs Server Based Tracking

BO1-13 MOBILE MARKETING
• Understanding Mobile Devices
• Mobile Marketing & its Benefits
• Mobile Marketing Techniques
• Mobile Advertising and Search
• Mobile Marketing and Social Media
• Mobile Analytics
• Mobile Marketing Applications

BO1-14 ADSENSE & AFFILIATE MARKETING
• Introduction to Adsense
• How to make money using Adsense Marketing
• Affiliate marketing Process
• How to make money using Affiliate Marketing
• Types of Affiliates and Affiliate Networks

BEST CAREER IN DIGITAL MARKETING

Digital marketing is one of the best career for Graduates and Management students in india. AAMC is the best Digital Marketing training Institute in Bhubaneswar.

HIGHFLYER ANIMATION STUDENTS

Students at Highflyer Animation are getting trained professionally by industry experts. Our syllabus is always update as per the Industry requirements.

PLACEMENT

Highflyer Animation's Dedicated HR department is working 24X7 for better placement of our students. Students are working in leading Production companies.